Because we live in a free democratic society people can create
their own media. In my opinion it can be a positive or a negative influence. It
depends on what the person reading the message wants to believe. There is
nothing worse than arguing with someone who says I saw the front page picture
or in a magazine. “Such meanings can be
conveyed at abstract visual levels and consumers will receive the meanings as
intended to varying degrees but there is minimal accountability required
because claims are not explicitly defined in verbal terms.”(Schnell, 2008) People
will always believe what they want regardless of what they see.
2. Is visual
cultural a good thing or bad thing?
Visual culture without explanation can become a bad thing.
“With the increased emphasis on visual images, at the expense of aural
messages, there is less of a standard for truth because subtle visual images
are more seductive in their claims.” (Schnell, 2008) People are getting lazy
about reading what is attached to the picture, especially if the print is real
little, or if there are many paragraphs. During the last presidential campaign
who actually read their platforms? I remember
hearing a person say they voted purely on how they liked how the candidate
looked.
3. Do you think you
are a critical consumer of visual images?
To me seeing, is not believing. I need proof before I believe a
picture. I am familiar with the programs that alter pictures and how
photographers stalk to get the “money” shot, good or bad. I have become more
critical as I get older. When I was looking for a house, I would look through
realtor magazines to get a feel for what was available. Much to my despair the
house pictured did not nearly resemble the real thing.
4. How does the
article influence your thoughts about teaching media literacy in school?
Media literacy should be taught in preschool or before. It most
assuredly should be part of a curriculum in kindergarten where pictures tell
their stories. By the time they reach grade school, ipads , iphones, etc are
already in their hot little hands and they need to be taught responsibility.
“Thus, we are more challenged in this regard
in that we need to engage our critical thinking skills without any prompting
from the senders of such visual images.” (Schnell, 2008)
Schnell,
J. (2008). Suggestions for addressing the increased emphasis on visual imagery
over aural messages. Media Psychology Review, 1(1),
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